ՀԱՅ Array ( [0] => Array ( [node_id] => 2 [node_parent] => 0 [node_url] => about [node_level] => 0 [node_visible] => 1 [node_num] => 13 [node_template] => simple [node_creation_date] => 2022-03-14 23:22:14 [node_modify_date] => 2023-04-09 11:20:54 [node_user] => 1 [node_clicks] => 0 [node_published] => 0 [node_constant] => 1 [nl_node] => 2 [nl_lang] => 1 [nl_title] => About [nl_description] => The Institute of Contemporary Art is an institution dedicated to capacity building. For us, education, science, and production are interconnected and organized as one global process. The ICA School, the Project and Research Labs, the exhibition hall and the library, the studios, and the Nest Art Residency all aim at contributing to the development of the art economy in Armenia by implementing various programs, providing technical facilities and training for artists, art critics, and curators, while producing researches at the crossroads of art, culture, humanities and social sciences, as well as designing art collections, exhibitions, and creative platforms. Relying on the context-sensitive and context-creating nature of contemporary art, the ICA team plays the role of a conveyor, seeking to share the power of art to bring about change not only in the field of art but also in solving the social, cultural, and political issues faced by Armenia. ) [1] => Array ( [node_id] => 3 [node_parent] => 0 [node_url] => 3 [node_level] => 0 [node_visible] => 1 [node_num] => 12 [node_template] => simple [node_creation_date] => 2022-03-14 23:22:20 [node_modify_date] => 2023-01-30 12:06:44 [node_user] => 1 [node_clicks] => 0 [node_published] => 0 [node_constant] => 1 [nl_node] => 3 [nl_lang] => 1 [nl_title] => Contacts [nl_description] => 47 Avet Avetisyan St, Yerevan, Armenia +374 33 270210 [email protected] Instagram: icayerevan Facebook: icayerevan LinkedIn: https://www.linkedin.com/company/institute-for-contemporary-art-yerevan ) [2] => Array ( [node_id] => 4 [node_parent] => 0 [node_url] => school [node_level] => 0 [node_visible] => 1 [node_num] => 11 [node_template] => simple [node_creation_date] => 2022-03-14 23:23:23 [node_modify_date] => 2023-03-05 16:08:09 [node_user] => 1 [node_clicks] => 0 [node_published] => 0 [node_constant] => 1 [nl_node] => 4 [nl_lang] => 1 [nl_title] => School [nl_description] => The Critical and Curatorial Studies School offers the students an opportunity to get a hands-on/learn by doing’ knowledge and experience in the main philosophical, political, critical and art theories. This is the only art education program in Armenia offering experimental syllabi and it is led by a faculty of key theorists, curators, artists and arts managers operating in Armenia. ) [3] => Array ( [node_id] => 5 [node_parent] => 0 [node_url] => labs [node_level] => 0 [node_visible] => 1 [node_num] => 10 [node_template] => simple [node_creation_date] => 2022-03-14 23:23:48 [node_modify_date] => 2023-03-18 13:54:46 [node_user] => 1 [node_clicks] => 0 [node_published] => 0 [node_constant] => 1 [nl_node] => 5 [nl_lang] => 1 [nl_title] => Labs [nl_description] => ) [4] => Array ( [node_id] => 6 [node_parent] => 0 [node_url] => nest [node_level] => 0 [node_visible] => 1 [node_num] => 9 [node_template] => simple [node_creation_date] => 2022-03-14 23:23:59 [node_modify_date] => 2023-03-05 16:08:21 [node_user] => 1 [node_clicks] => 0 [node_published] => 0 [node_constant] => 1 [nl_node] => 6 [nl_lang] => 1 [nl_title] => Nest [nl_description] => Research Laboratory is the research centre of the Institute for Contemporary Art. The studies carried out within this framework address the economic, legal, cultural-political, sociological, socio-psychological and other aspects of the Armenian and international context of contemporary art. These research projects examine individual spheres of art circulation (collecting, production, presentation and preservation, education and research) as well as the problems connected with interaction of involved individuals (artists, curators, critics, collectors, visitors, gallerists, etc.) and institutions (museums, art centers, exhibition halls, conferences and fairs). Identifying issues that arise in front of public and local governing bodies, as well as between them both, pursue one goal: identify the tasks and create conditions for the development and implementation of projects contributing to the contextual development of art. The research of the international experience as well as the transpositions of its specific examples taking into consideration the local context, also serve to the above-mentioned goal. ) [5] => Array ( [node_id] => 7 [node_parent] => 0 [node_url] => gallery [node_level] => 0 [node_visible] => 1 [node_num] => 8 [node_template] => simple [node_creation_date] => 2022-03-14 23:24:53 [node_modify_date] => 2023-03-05 16:09:23 [node_user] => 1 [node_clicks] => 0 [node_published] => 0 [node_constant] => 1 [nl_node] => 7 [nl_lang] => 1 [nl_title] => Gallery [nl_description] => esearch Laboratory is the research centre of the Institute for Contemporary Art. The studies carried out within this framework address the economic, legal, cultural-political, sociological, socio-psychological and other aspects of the Armenian and international context of contemporary art. These research projects examine individual spheres of art circulation (collecting, production, presentation and preservation, education and research) as well as the problems connected with interaction of involved individuals (artists, curators, critics, collectors, visitors, gallerists, etc.) and institutions (museums, art centers, exhibition halls, conferences and fairs). Identifying issues that arise in front of public and local governing bodies, as well as between them both, pursue one goal: identify the tasks and create conditions for the development and implementation of projects contributing to the contextual development of art. 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Management and Marketing for Artists

A public lecture by Ina Ross, lecturer on Art Marketing and expert in cultural marketing (Germany)
06/10/2023 | 19:00
ICA, 47 Avet Avetisyan St
 
Every artist or creative person faces the question in their career: How can I bring my work into the conversation or awareness of the professional world or potential art buyers? How to tell the stories behind your art and creations? How to build a net community and access the international art market? How to translate local or very personal content/ material into a universally understandable language? There are so many “hows” for an artist in the digital age. Our guest Dr. Ina Ross, who is a lecturer in cultural management for artists at the College of Fine Arts and author of the book called “How to survive as an artist? A creative toolbox for all those who want to market themselves”, (Original title: Wie überlebe ich als Künstler*in?, 3rd edition 2022 in German) will talk about the profession of an artist with a focus on the marketing and management side of it. Dr. Ross will speak about her professional practice and share inspiring stories from successful artists.
 
Ina Ross is a cultural manager with a focus on international cultural management, museum and theatre. She has worked for cultural and arts institutions in Germany and Europe and has been Executive Manager of the Bauhaus foundation. In 2011 she was appointed Associate Professor of Culture Management at the Academy of Performing Arts “Ernst Busch” in Berlin. In 2014 she was a guest lecturer for Arts Management at the Jamia Millia Islamia in New Delhi. 2015-2018 she was lecturer for Arts Management at the National School of Drama (NSD) in New Delhi. Since 2019 she is lecturer for Applied Culture Sciences at Saarland University. Her Phd on the Madhya Pradesh Tribal Museum Bhopal, India is an empirical analysis of local museums visitors. The Phd was rewarded with "magna cum laude'' by the University of Music and Performing Arts Vienna.
Learn more about Ina and her work at website